Bio photo of Patricia Leuchten

Patricia Leuchten is Founder of WCG Avoca and Chief Change Officer at WCG. She has more than 30 years of experience in the pharmaceutical industry and is a leading authority on global clinical outsourcing, strategic alliances and driving change in clinical trial execution through collaboration.

In 1999, she founded The Avoca Group, a consulting and research firm focused on the elevation of quality in clinical trial execution. The Avoca Group has played an important role in the industry as the first consulting firm to track trends in clinical research and clinical outsourcing and to measure the health of relationships between sponsors and CROs. In 2011, Patricia launched the Avoca Quality Consortium® a member-based, pre-competitive collaborative comprised of clinical operations, quality, and outsourcing professionals from pharma, biotech, CROs, and clinical service providers. Since its inception, the rapidly growing Avoca Quality Consortium is transforming clinical development by driving efficiency, improving quality, and mitigating risk in clinical trial execution.

Patricia is a frequent speaker and writer on topics surrounding clinical outsourcing, strategic alliances, quality management and relationship management in the pharmaceutical industry. She has a dual role leading WCG Avoca and serving as Chief Change Officer, supporting WCG’s mission to drive efficiency and quality, at scale, in clinical trial execution.

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